Category Archives: Uncategorised

The Billboard Bonus

For the past 10 years, the digital realm has dominated marketing budgets, but there seems to be a slow return by some brands to more traditional platforms. Data from a survey by a chief marketing officer organisation says spend on more traditional forms of marketing is set to increase by as much as 3% in […]

Landing It in Ad Land: The Brains Behind Effective Advertising

On the Trophies The Effie Awards celebrate excellence in marketing effectiveness. This year’s winners all have one thing in common: a desire to create work that works – meeting key objectives, inspiring positive action, changing behaviour and making a real difference. Clear leaders have emerged, driven by instinct, insight and a healthy respect for long-term […]

Like Clockwork: The birth of a global communications agency

Nicholas Simmonds Clockwork Media Co-CEO

As the world continues to reel from the COVID-19 pandemic, the advertising and communications landscape is undergoing a massive shift. It’s an industry battling for relevance and facing down some harsh realities. But while some are pessimistic and resistant to change, others are spotting opportunities in the transition – and going global. Enter Tom Manners, […]